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What are Domain
Names? Why do I need a Domain Name?
How do I choose the right
Domain Name? Do I need
more then one domain Name?
You competitors may
have already taken the key to your Internet Future - Your Name.
Registering an
appropriate domain name for your business must become a urgent
priority as this is the vital link to your clients in the online
market. Protect you intellectual property and take the first step
towards your online future.
What are Domain Names?
A Domain name is the name by
which your company is identified on the Internet. This name can be made up of either your company's name or any name you think best suits the services you intend to provide. The domain name ending is used to indicate the type of business, for example
.com is used for commercial businesses or .gov for government bodies.
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Why do I need a Domain
Name?
Whether you intend to
use the Internet for email or to build an online superstore, your
domain name is the starting point for your Internet success. Your
domain name will govern the naming of your Web site and also your
email addresses so it's important that you
register the most
appropriate domain name available, preferably your company and brand
name.
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How do I choose the
Right Domain Name?
Your domain name should be as memorable as possible. If not made up of your actual company name, it should be representative of your company's services as this is how your clients will find you online. Your domain name should reflect your business. For example, if you are an Australian commercial organisation or if you wish to be perceived as one, then the au.com or .com.au domain endings would be most appropriate.
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Do I need more then one
Domain Name?
If you have more than one product, service or brand that is important to your business you should register their domain names for online protection and promotion [eg: brandone.com or brandtwo.com]. Multiple domains are vital if you intend to trade online. You can gain regional credibility by registering International domain names for your business [eg: co.nz or .co.uk] to help conquer new markets. Registering your domain name under different domain endings also provides the ultimate protection if you want to stop other companies from using confusingly similar names.
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